Monday, 15 April 2013

See it, like it, buy it.

The key principle is to generate sales through visual displays with product adjacencies instore. merchandising products next to mannequins, wall graphics and displays.

The products on mannequin clusters should be placed on the fixtures next to them.

If you have wall graphics, placing the products on the wall next to them on on the  walk way fixture in clear vuie of the graphic.

Placing a fixture beside a bedroom home display with the products on. is a good way to inspire the customer.

No comments:

Post a Comment