Saturday 30 March 2013

Window Graphics and signage.

Window Graphics and signage can be used to educate customers about the merchandise for sale, announce special promotions or to direct traffic flow through your store. Graphics and signage should present level of quality.
Many stores use large posters, photo enlargements or other large graphics in their windows with items placed near-by. (over sized graphics are currently a popular display prop because recent technological advancements have reduced the cost of producing them.)

Repetition of large graphics in one window, various windows or throughout the store in various sizes is a good way to carry w window sceam in to the store as well as it serves as a reminder of a particular product,
creates a dramatic effect and draws your customer from the window through the store.

Large graphics can reflect product style. For instance, you could use a blow-up of a Monet floral painting behind a display of floral merchandise. For added impact, repeat that Monet graphic within your store near the merchandise for sale. If your store sells children's products, like educational toys, you could use a blow-up of a little red schoolhouse or a college campus as a backdrop for the merchandise.

1 comment:

  1. various windows or throughout the store in various sizes is a good way to carry w window sceam in to the store as well as it serves as a reminder of a particular product, window graphics Chicago

    ReplyDelete